• Highlights of First Cycle of GDE

    Year 2011 marked an important milestone in our GDE programme, which has completed its first cycle after five phases, covering some 150 estates. Partnered with the Conservancy Association, Friends of the Earth (HK) and Green Power, around 10,000 residents and school students have been recruited and trained as Green Estate Ambassadors to convey environmental knowledge and guide other residents toward a green lifestyle. To evaluate the effectiveness and identify room for improvement, we have conducted survey every year to measure the impacts of our GDE to the community. We were delighted to obtain encouraging results in the first cycle of this territory-wide campaign. Achievements of each phase of the GDE programme in its first cycle are summarised below:

    Phase Summary of the Achievements
    Phase 1 - Estate Clean Up The survey result revealed that 72% respondents considered themselves becoming more knowledgeable about environmental issues. The corresponding percentage for tenants from housing estates not taking part in the programme was only 67%.
    Phase 2 - Waste Recycling About 300 young PRH tenants were recruited as Green Estate Ambassadors. They were properly trained on environmental protection concepts to become trainers to convey environmental knowledge and promote green messages in PRH estates. The survey result indicated that over 73% of the tenants were more knowledgeable about environmental issues after participating in the programme, a slight increase from a year ago. About 70% of the respondents practiced separation of domestic waste at the source, while 65% used recycle bags.
    Phase 3 - Energy Saving The accumulated number of Green Estate Ambassadors jumped to about 6,000 tenants. The survey result showed that around 70% of the tenants had the habit of separating recyclables from the wastes before disposal; while over 70% had the habit of bringing their own bags for shopping, representing a 15% increase since the launch of the GDE programme. It also showed that around 50% of the residents considered themselves having higher level of consciousness of energy saving compared with the previous year.
    Phase 4 - Reduction in the Use of Plastic Bags The survey result concluded that around 90% of our PRH tenants had developed their habit of bringing their own bags for shopping and 85% of them had the habits of reducing energy consumption and water consumption.
    Phase 5 - Carbon Reduction The accumulated number of Green Estate Ambassadors significantly increased to around 10,000, including tenants and school students. The survey result showed that nearly 90% of the tenants had built up a habit on reducing energy consumption.

    It is rewarding to see that through the activities in the GDE programme, a strong bond has been built between the residents, the green groups and HA in the green pursuit.

    Upon completion of the fifth phase of the GDE programme in mid-2011, a stakeholder workshop was held in early 2012 to review the programme. Around 120 stakeholders including EMAC members, residents, estate management staff and green group representatives have participated in the workshop. Participants were generally supportive to the programme and suggested areas for improvement. Incorporating the comments and suggestions gathered for further improvement, a new phase of the GDE programme was launched in mid-2012.

    • Ceremony

      Kick-off ceremony of GDE programme in the estate

      Kick-off ceremony of GDE programme in the estate

      Flowerbed Design Competition Award Ceremony

      Flowerbed Design Competition Award Ceremony

    • Carnivals and Exhibitions

      Electronic Waste Recycling Day

      Electronic Waste Recycling Day

      Used Goods Exchange Square

      Used Goods Exchange Square

      Green Living Carnival

      Green Living Carnival

      Green Corner

      Green Corner

    • Environmental Infrastructures

      Tree Trail

      Tree Trail

      Butterfly Garden

      Butterfly Garden

      Recycling bags

      Recycling bags

      Recycling bins

      Recycling bins

    • Stakeholder Engagement

      Meeting with EMAC and Estate Management Staff

      Meeting with EMAC and Estate Management Staff

      Stakeholder Workshop

      Stakeholder Workshop

    • Indoor and Outdoor Training

      EMAC Member Training

      EMAC Member Training

      Volunteer Leader Training Workshop

      Volunteer Leader Training Workshop

      Eco-tour to Wetland Park

      Eco-tour to Wetland Park

      Outdoor Training for Green Estate Ambassadors

      Outdoor Training for Green Estate Ambassadors

  • Estate-wide Campaigns

    In each phase of GDE, we launched an estate-wide event in all HA public rental housing (PRH) estates to encourage residents to adopt green living lifestyle. This annual event was tailor-made to echo the yearly theme of GDE.

    Starting from Phase 3, the yearly event was held on every 30 September of the year.

    • Phase 1 - Summer Cleanup Action at All Estates

      In Phase 1 of GDE, a cleanup day was organised in different estates during summer to encourage residents to care for their living environment. A total of 151 estates participated in the event. Details of the event and relevant environmental messages were broadcast in Hong Kong Commercial Radio for widespread dissemination. Over half of the interviewees in a post-event survey claimed that their level of consciousness of the need to maintain cleanliness in housing estates was higher compared with previous year.

      Green Ambassador delivered the green message to a resident

      Green Ambassador delivered the green message to a resident

    • Phase 2 - Recycling Day in All Estates

      A total of 143 PRH estates took part in this large-scale domestic waste recycling day. A recycling counter was set up in each estate to collect recyclables from residents. They were encouraged to bring domestic "wastes" to the counter to exchange for "Fai Chun" (揮春) for Lunar New Year as well as a chance for a Grand Lucky Draw. Through this campaign, over 3,000 kg of used clothes, 8,000 kg of waste paper and 40,000 pieces of plastic bottles, aluminium cans as well as electronic devices were collected for recycling.

      Green Ambassador delivered the green message to a resident

      Two disc jockeys from Radio Television Hong Kong were invited to join the Recycling Day in All Estates

    • Phase 3 - 930 Energy Saving Day

      930 Energy Saving Day was held to encourage residents in PRH estates to save energy. A total of 151 PRH estates participated in the event. Estate management offices implemented different energy saving measures such as switching off part of the lights in the corridors of estate buildings. Posters and leaflets introducing "10 Energy Saving Tips at Home" were displayed in the estates and distributed to the residents to appeal them for adopting energy saving measures and supporting the Energy Saving Day. On this single day, we saved over 445,422 hours of electricity.

      Banners promoting 930 Energy Saving Day in estates

      Banners promoting 930 Energy Saving Day in estates

      Posters with household energy saving tips were displayed at lift lobbies of housing blocks

      Posters with household energy saving tips were displayed at lift lobbies of housing blocks

    • Phase 4 - 930 Estate No Plastic Bag Day

      In response to the enforcement of environmental levy on plastic shopping bag, 930 Estate No Plastic Bag Day was held for all PRH estates to call for residents' support for using fewer plastic bags. Through publicity via a wide range of promotion channels including posters, websites and banners as well as promotion through EMACs, the concept of using fewer plastic bags were well disseminated to the residents. Over 110,000 plastic bags were saved by nearly 9,000 households on that day. Participating households entered a lucky draw and 30 of them were awarded the chance to enjoy a free trip to Noah's Ark Theme Park where the participants were inspired to appreciate and treasure our planet.

      A day trip to Noah's Ark Theme Park

      A day trip to Noah's Ark Theme Park

    • Phase 5 - 930 Estate Carbon Off Day

      To echo the theme "Reducing Carbon Dioxide Emission", 930 Estate Carbon Off Day was organised for all PRH estates to encourage residents and housing management to practise low carbon actions. Estate management offices implemented various measures on that day, including switching off some of the lobby lighting, streetlamps, lifts, and lighting and conditioners in offices, etc, to reduce carbon emissions from electricity consumption. Residents also joined hands to cut down carbon emissions by practising "10 Tips for Carbon Off Action at Home" provided by a green group. With the efforts of 157 estate management offices and over 9,000 households, it was estimated that about 160 tonnes of carbon emissions were reduced. Through this event, a core message was also delivered to the residents that small changes in daily habits can contribute to a better environment globally.

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      930 Estate Carbon Off Day homepage was set up to promote the event and provide low carbon living information to residents

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      Certificate of 'Most Actively Participating Estate Award' was presented to Tsui Lok Estate which had the highest participation rate of residents

  • Infrastructure and Promotion for Waste Reduction

    To encourage active participation of residents in recycling of domestic waste, a series of environmental infrastructure building and educational programmes to promote separation of domestic wastes at source were organised in selected estates.

    • Separation of Domestic Wastes at Source Programme

      Since October 2005, we have started the Separation of Domestic Wastes at Source Programme to reduce overall waste load in public rental housing estates by establishing user-friendly recycling systems.

      Together with a series of promotion programmes, we assisted 49 GDE participating estates in setting up more convenient recycling facilities or arrangements based on the existing recycling practice and condition of the estates. Three-colour recycling bags or recycling bins for collecting waste papers, plastics and metals were installed inside the refuse room, lift lobby or staircase of each floor of the building blocks in the estates where possible. For estates without suitable space to install recycling facilities, door-to-door collection method was adopted. Residents could separate the recyclables and put them next to the garbage bags at their doorsteps. The cleansing contractors would then collect the recyclables while collecting refuse. Education activities were carried out to further enhance residents' awareness on waste separation.

      To ensure the proper use of new recycling facilities, spot checks on the condition of these facilities were conducted. Reports were given to estate offices for follow-up actions in cases of misuse of facilities or any missing bags and signages.

      Three-colour recycling bins in Fuk Loi Estate

      Three-colour recycling bins in Fuk Loi Estate

      Three-colour recycling bins in Sai Wan Estate

      Three-colour recycling bins in Sai Wan Estate

      Recycling bins were provided at ground floor in Pak Tin Estate

      Recycling bins were provided at ground floor in Pak Tin Estate

    • Used Goods Exchange Square

      To encourage better utilisation of resources and reduction of waste disposal, we set up Used Goods Exchange Squares in the estate as a platform to allow residents to exchange the used goods including toys, books, stationeries and household products. The Exchange Square provided an excellent opportunity for the residents to clear up their homes. With the support of EMAC members, the event was well received by residents. A total of over 40,000 items were collected and/or exchanged. Many of the residents welcomed the event to be held more frequently.

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      Residents participated in the Used Goods Exchange Square to exchange their un-used goods for something they required

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      Residents participated in the Used Goods Exchange Square to exchange their un-used goods for something they required

      Residents participated in the Used Goods Exchange Square to exchange their un-used goods for something they required

    • E-waste Recycling Day

      The objectives of the "Electric/Electronic Waste (E-waste) Recycling Days" are to provide proper channels for residents to dispose of e-waste and educate them the associated potential environmental hazards. Residents were encouraged to take their e-waste including old computers, electrical appliances, fluorescent lamps and rechargeable batteries to the collection counters to exchange for small gifts. Green Estate Ambassadors helped to manage the e-waste collection counters and deliver green message to the residents. Exhibition panels were also set next to the counters to illustrate the potential environmental problems and hazards of e-waste. Through this event, we collected a total of over 1,500 pieces of e-waste and reached about 11,700 residents.

      E-waste Recycling Day

      E-waste Recycling Day

      E-waste Recycling Day

      E-waste Recycling Day

      E-waste Recycling Day

    • Reduce Plastic Bag Campaign and Plastic Garbage Bag Reduction Scheme

      Before the enforcement of environmental levy on plastic shopping bag, we launched the "Reduce Plastic Bag Campaign" to encourage reducing the use of plastic bags when shopping through a simple reward scheme. Coupons to redeem small gifts were given to those shoppers who did not ask for plastic bag during shopping. We also held the "Plastic Garbage Bag Reduction Scheme" to encourage the residents to reduce the use of plastic garbage bags. Residents would receive a gift if they did not take the plastic garbage bags from the estate management offices. It is estimated about 33,000 residents took part in the scheme.

      A day trip to Noah's Ark Theme Park

      Residents received small gifts in the Reduce Plastic Bag Campaign

  • Tree Trails and Butterfly Gardens in Estates

    We have established tree trails and butterfly gardens in selected public housing estates in each phase of the GDE programme to allow the residents to appreciate and learn about the nature in their living place. With the environmental infrastructures established, the estates were featured with a distinguished and unique environmental trademark for green image. Upon the completion of the first cycle of the GDE programme, a total of 37 tree trails and 14 butterfly gardens were set up in 49 estates.

    • Tree Trail

      Tree trail was specially designed for each estate to feature various trees planted for tree appreciation. Display panels were set up in front of the trees to highlight the characteristics, ecology and interesting features of the species to let the residents learn about the trees in a lively way.

      Entrance of tree trail

      Entrance of tree trail

      Tree trails in estates

      Tree trails in estates

      Tree trails in estates

      Tree trails in estates

      Tree trails in estates

    • Tree Trails Distribution Map

      (Please mouse over the tag click at the estate names for the location maps of the tree trails)

      Tree Trails Distribution Map
    • Butterfly Garden

      Butterfly garden was planted with caterpillar food plants and nectar plants to attract butterflies. To enable residents to experience the fun of butterfly watching, a set of display panels was set up in the gardens to introduce butterflies and their ecology.

      A butterfly was attracted by nectar plants in a butterfly garden (Photo taken in Tin Yiu Estate)

      A butterfly was attracted by nectar plants in a butterfly garden (Photo taken in Tin Yiu Estate)

      Butterfly gardens in estates

      Butterfly gardens in estates

      Butterfly gardens in estates

      Butterfly gardens in estates

    • Butterfly Gardens Distribution Map

      (Please mouse over the tag click at the estate names for the location maps of the butterfly gardens)

      Tree Trails Distribution Map
  • Flower Bed Design Competitions

    Starting from the first phase of the GDE, Flower Bed Design Competition has been organised on an annual basis for five years. The competition comprised two stages, aiming to raise the awareness of residents in greening.

    The first stage of the competition was a series of seedling distribution activities called Adopt a Flowering Potted Plant. Residents were invited to take a potted plant and nurture it at home for at least a month. Over a thousand of seedlings were distributed to the residents of all participating estates each year.

    Residents took care of the plants until they blossomed

    Residents took care of the plants until they blossomed

    The second stage was started after the plants blossomed. Together with the efforts of Green Ambassadors and the frontline housing staff, residents put the blossomed potted plants together and decorate their own estates by designing attractive flower bed for display and competition. Each design of the flower bed was rated basing on criteria such as theme and design, as well as the cooperation of the estate management, EMAC members and tenants by a judging panel composed of representatives from the Housing Authority, the Institute of Horticulture (Hong Kong) and The Conservancy Association.

    Flowering potted plants

    Flowering potted plants

    Flowering potted plants

    Flowering potted plants

    Flowering potted plants

    Cheung Kwai Estate won the Champions together in 2011

    Cheung Kwai Estate won the Champions together in 2011

    Shun Tin Estate won the Champions together in 2011

    Shun Tin Estate won the Champions together in 2011

    Cheung Kwai Estate (left) and Shun Tin Estate (right) won the Champions together in 2011

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    Residents, Green Ambassadors, Estate Management Advisory Committees (EMACs) members and housing staff designed the flower bed together

    Ma Tau Wai Estate won the Best Support & Co-operation Award in 2010

    Ma Tau Wai Estate won the Best Support & Co-operation Award in 2010

    Choi Wan (II) Estate was awarded the Best Greening Effect Award in 2010

    Choi Wan (II) Estate was awarded the Best Greening Effect Award in 2010

    Awards Presentation Ceremony of the Flower Bed Design Competition in 2010

    Awards Presentation Ceremony of the Flower Bed Design Competition in 2010

    We conducted a survey to evaluate the effectiveness of the programme and received encouraging results. The survey showed that the programme had fostered the mutual support among residents. Residents were willing to share their planting experience with neighbours and some of them even assisted others to take care of the plants when they were out of town. Residents were also asked about their opinion on the newly built flower beds. Nearly 80% of respondent thought that the estate was greener after the programme. While the beautiful and unique flower beds were built, the programme also strengthened the cohesiveness within the community.

    Before the Flower Bed Design Competition

    Before the Flower Bed Design Competition

    After the Flower Bed Design Competition

    After the Flower Bed Design Competition

    Before the Flower Bed Design Competition

    Before the Flower Bed Design Competition

    After the Flower Bed Design Competition

    After the Flower Bed Design Competition

  • Carnivals and Exhibitions

    To promote green living in estates and educate the residents on a wide range of environmental issues, we have held a series of carnivals and exhibitions within our PRH estates. These activities enable residents to learn and receive environmental information conveniently.

    Since 2006 to promote and encourage the residents using the new recycling system provided in selected estates, we have held kick-off ceremonies after the recycling system was installed. We invited the District Councilors, members of EMACs, estate managers and community group representatives to officiate at the ceremonies. Carnivals with environmental game booths were organised in these estates to educate residents on a wide range of environmental topics including waste separation, low carbon living, energy conservation and air pollution, etc. Promotion counters were further set up at the ground floor lobby of each building block to let residents know the proper way of using the newly installed recycling facilities. It is estimated that these events reached about 37,900 residents in some 40 estates in the past few years.

    Kick-off Ceremony held in Lai King Estate

    Kick-off Ceremonies held in Lai King Estate

    Kick-off Ceremony held in Tsz Ching Estate

    Kick-off Ceremonies held in Tsz Ching Estate

    Kick-off Ceremonies held in Lai King Estate (left) and Tsz Ching Estate (right)

    Counter to promote the new recycling facilities to residents

    Counter to promote the new recycling facilities to residents

    Environmental game booth to deliver various environmental messages to residents

    Environmental game booth to deliver various environmental messages to residents

    Starting from 2008, we have organised Green Living Carnivals in 32 estates. Each year, the carnival was launched in selected estates with a specific theme such as carbon reduction and plastic bags reduction. Volunteers from estates, Estate Management Advisory Committees (EMACs) and local non-governmental organisations (NGOs) were invited to involve in the operation of the Green Living Carnival. Exhibition panels were set up to provide the residents with green living tips and to depict environmental problems. Game booths in the carnivals enabled the residents to learn environmental protection measures in an interactive and joyful way. In addition, recycling counters were established to encourage residents to practice waste separation and recycling. There were around 8,700 and 15,500 persons participated in the Green Living Carnival during phase IV and V of the first cycle of the GDE respectively.

    Green Living Carnival attracted numerous residents

    Green Living Carnival attracted numerous residents

    Joyful learning of green living through interactive games in Green Living Carnival

    Joyful learning of green living through interactive games in Green Living Carnival

    Residents learned how to reduce waste in their daily life through the exhibition panels

    Residents learned how to reduce waste in their daily life through the exhibition panels

    Residents brought recyclables to recycling counters in the Carnival

    Residents brought recyclables to recycling counters in the Carnival

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    Games were specially designed to illustrate the green concepts in graphics to take care non-Chinese residents

    Promotional banner of Green Living Carnival displayed in an estate

    Promotional banner of Green Living Carnival displayed in an estate

    In addition, we organised thematic games such as BYOB (Bring Your Own Bag) Game Booth and Anti-global Warming Game Booth in public housing estates that attracted about 800 and 1,000 residents respectively. To encourage active participation of residents, different eco-friendly products such as eco-chopsticks, home-made soaps, stationeries and tote bags were given to those who successfully completed the games.

    BYOB Game Booth

    BYOB Game Booth

    Anti-global Warming Game Booth

    Anti-global Warming Game Booth

    Large-scale exhibitions were staged in area of high traffic flow in the estates to convey thematic environmental messages to the residents, such as exhibition on waste reduction. Information boards were set up at Green Corner at the ground floor lift lobbies of the domestic blocks to provide residents with the latest information regarding environmental protection and environmental activities organised by the green groups.

    Green Living Exhibition was held in a playground

    Green Living Exhibition was held in a playground

    Green Corner set at the lobby

    Green Corner set at the lobby

  • Green Estate Ambassadors Training

    To assist in launching various environmental initiatives in estates, Green Estate Ambassadors were recruited from Estate Management Advisory Committees (EMACs), schools, non-governmental organisations (NGOs) and public rental housing estates to provide voluntary support in these events. In the first five phases of the GDE programme, we have recruited around 10,000 Green Estate Ambassadors to build a team of volunteers with sound environmental knowledge.

    After recruitment, a series of training programmes, including training workshops and guided tours, were provided to the Green Estate Ambassadors to equip them with environmental knowledge and communication skills. The training workshops provided the Green Estate Ambassadors with both basic and specific environmental knowledge such as identification of trees and butterflies. For the guided visits, we went to diverse places including Kadoorie Farm & Botanic Garden, Eco-park and Hong Kong Wetland Park. Through the training programmes, the Green Estate Ambassadors were able to acquire in-depth understanding on different environment aspects, to learn how to spread green messages within the community and to assist others in adopting environment-friendly habits in their daily lives. After completion of the training, Green Estate Ambassadors were invited to support launching various environmental education activities in the estates and help coordinate some GDE programmes such as carnivals, Used Goods Exchange Square and Flower Bed Design Competitions. Some of the active Green Estate Ambassadors had initiated environmental activities in their own estates to promote green concepts to the residents with the support from NGOs. To recognise the contribution and efforts of Green Estate Ambassadors, certificates, awards or souvenirs were presented to those actively participating in green activities.

    Recruitment of Green Estate Ambassadors in estates

    Recruitment of Green Estate Ambassadors in estates

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    Outstanding Green Estate Ambassadors were invited on stage to share their experiences in the award presentation ceremony

    Training for Green Estate Ambassadors on tree and butterfly identification

    Training for Green Estate Ambassadors on tree and butterfly identification

    A talk on waste management was delivered to Green Estate Ambassadors

    A talk on waste management was delivered to Green Estate Ambassadors

    Visit to Lion's Club Nature Education Centre

    Visit to Lion's Club Nature Education Centre

    Visit to Kadoorie Farm & Botanic Garden

    Visit to Kadoorie Farm & Botanic Garden

    Visit to Lion's Club Nature Education Centre (left) and Kadoorie Farm & Botanic Garden (right)

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    Green Estate Ambassadors assisted in designing an attractive flower bed for Flower Bed Design Competition

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    With the support from an NGO, Green Estate Ambassadors organised a Waste Recycling in Tsz Ching Estate

  • Green Tours and Visits

    In order to raise the environmental awareness of the residents, we have organised different learning activities for the PRH residents and EMAC members. One of these activities was eco-tours aiming to bring residents to visiting places with high ecological or environmental educational values such as Tai O, Lamma Island, Nam Sang Wai, etc. These guided tours not only offered the residents great opportunities to enjoy the natural environment, but also to learn a wide range of environment knowledge including air pollution, nature conservation, waste reduction as well as low carbon living.

    Guided eco-tour to Lamma Island

    Guided eco-tour to Lamma Island

    Bird-watching tour at Nam Sang Wai

    Bird-watching tour at Nam Sang Wai

    Residents took the vessel equipped with solar panels to Tai O

    Residents took the vessel equipped with solar panels to Tai O

    Residents were happy to see the Chinese White Dolphin during a dolphin watching trip

    Residents were happy to see the Chinese White Dolphin during a dolphin watching trip

    Free trips were held for the residents of the GDE participating estates to visit environmental facilities such as sewage treatment facilities, landfills and recycling facilities. In addition, we organised guided visits to Tree Trails and Butterfly Gardens in public housing estates to promote the environmental infrastructures established in different estates.

    In the first 5-year cycle of GDE programme, we organised a total of about 150 visits and benefited around 7,800 participants.

    Visit to Shatin Water Treatment Plant

    Visit to Shatin Water Treatment Plant

    Visit to EcoPark to learn about waste recycling in Hong Kong

    Visit to EcoPark to learn about waste recycling in Hong Kong

    Green facilities visit to an airline company

    Green facilities visit to an airline company

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    Guided visit to introduce various environmental infrastructures in estates for residents to learn more about the nature

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